CBS, Bell Media Pact To Bring Showtime Brand To Canada

CBS Corp and Canada’s Bell Media have entered a long-term exclusive content licensing and trademark agreement to bring Showtime to the Great White North. The deal marks the first time that the Showtime brand will be available in Canada, with hundreds of hours of current and library programming going out across Bell Media platforms in English and French. CBS and Bell previously operated under an agreement that licensed current Showtime series to Canadian pay-TV. Showtime…



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